WWE to Stop Brand Exclusive PPV’s

WWE announced in a subscriber e-mail today that they will stop hosting brand exclusive PPV’s after WrestleMania. First reported by Angel Rodriguez of WrestlingNews.co.

The news comes as a surprise, and disappointment to many, because it could spark the end of the brand-split as well. The change will happen after WrestleMania 34 in April.

This probably means we will only get one PPV per month, which will take away from undercard matches like we have seen in the past. Meaning matches that don’t involve a title may not make it onto the PPV Card as they have since the brand split. Hopefully, this doesn’t also mean that tag title matches and matches for undercard titles get less time to favor the two major titles WWE has to offer.

Because even though the best wrestlers WWE has to offer are supposed to be the ones going after the WWE and Universal Championship there have been many times where the undercard matches have stolen the show. For example Hell in a Cell from last year. The Uso’s and The New Day stole the show in the opening match. While Shane McMahon vs. Kevin Owens had a good match to close the show, accompanied by a fantastic swerve in a Sami Zayn heel turn, the tag title match was still the best thing on the card that night.

On the upside, however, this now means that the Money in the Bank winner and the Royal Rumble winner can switch brands and go after whichever champion they want. Since WWE had the first ever Women’s Money in the Bank match last year, and the first ever Women’s Royal Rumble earlier this year, we could now see Bayley a Raw Superstar win the MITB and cash in on Charlotte the current SmackDown Live Champion, assuming Charlotte holds the title for a while longer.

WWE is trying to go back to the way things were before. The reason for the initial joining of the brands was that WWE’s roster was too small to facilitate having two shows, and their developmental territory, then FCW, wasn’t churning out stars like NXT is now. So, they turned Raw into a supershow where everyone showed up.

Now that their roster has enough wrestlers on it to have two shows running every week, and since NXT is churning out stars every year, WWE can go back to the old system. Two shows with their own storylines that all come together at one big monthly PPV. Sure we miss out on smaller storylines, but those don’t really have a place on the PPV card.

Plus, this helps WWE cut costs. Renting out two big venues every month to have a PPV for each show is hard to do financially, especially when one show isn’t drawing massive crowds on a weekly basis.

Small PPV’s can now feature title bouts only, with the big four being saved for the blowoffs of the more minor feuds WWE has to offer. In the end, I think this move will work out. We asked for less PPV’s to have to sit through each month because let’s be honest two a month was taxing, and WWE gave us that. We asked for WWE to go back to the Attitude Era days, and while we’re not getting the blood, and cussing that we are used to from that time, the structure and schedule are getting back to the way it used to be.

While we probably will never get back to Attitude Era, it is nice to see that WWE is taking small steps towards giving us what we ask for.


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